Edward George Bulwer-Lytton

Edward George Earle Lytton Bulwer-Lytton, 1st Baron Lytton was an English novelist, poet, playwright, and politician. Lord Lytton was a florid, popular writer of his day, who coined such phrases as "the great unwashed", "pursuit of the almighty dollar", "the pen is mightier than the sword", and the infamous incipit "It was a dark and stormy night." Despite his popularity in his heyday, today his name is known as a byword for bad writing. San Jose State University's annual Bulwer-Lytton Fiction Contest for bad writing is named after him.